Efektivitas Variety Show Program Keluarga Berencana Melalui Media Televisi
The study intended to determine and analyze the effectiveness of variety show family planning television program among teenagers. The variables were communicator characteristics, message, media and communican aspects. Those aspec were analyzed partially and simultaneously. the study was located at SMAN 4 Depok, West Java, during April 2012. The study was designed by using quasi-experimental method with explanative correlations. Sampling method was simple random method. Respondens was totally 80 students, devided into two groups: 40 students as a control group, and 40 students was treated. Data was analyze by descriptive frequency, Path analysis, t test, and Kendall’s tau b correlation. Result study indicated the program was highly effective. The treated group indicated more aware about family planning program than the control group was. The treated group has more averaged cognitive, affective and conative level than the control group. Meanwhile the communicator characteristics, messages, media and communicant aspect explained the program was more effective for teens, as well as the content, media and communicants aspects. In case of communicans aspect, merely the message influenced.
Keywords: effectiveness, varietyshow, family planning television program
Authors who publish with this journal agree to the following terms:
1. Authors contributing to Jurnal Komunikasi Pembangunan retain copyright to their articles but agree to publish them under a a Creative Commons Attribution-Non Commercial- ShareAlike (CC BY-NC-SA)
2. Authors retain the copyright to their work. Users may read, copy and distribute the work in any form, provided the authors and the journal are appropriately credited or cited.
3. Authors are permitted and encouraged to post their articles, after publication, to personal and/or institutional websites and to archive their articles in institutional or funder repositories to insure even greater public access. Supplementary material should also be included when applicable. In addition, authors are permitted to post pre-print versions of their articles to institutional websites, repositories and similar (on the condition that all bibliographic information is also provided). However, authors are not allowed to send their manuscript to other scientific journals once it has been decided to be reviewed by reviewers at Jurnal Komunikasi Pembangunan (Jurnal KMP).
Read our instruction for authors for more information.