Perbandingan Efektivitas Media Cetak (Folder dan Poster-Kalender) dan Penyajian Tanaman Zodia terhadap Peningkatan Pengetahuan Masyarakat

  • L. Marlina
  • A. Saleh
  • R.W.E. Lumintang
Keywords: folder, calendar-poster, Zodia, innovation, knowledge

Abstract

Objectives of research were to determine the combination treatment of printed material (folder media and calendarposter)combined with Zodia plant toward increasing community knowledge in North Bogor sub-district. Design ofresearch was a quasi-experimental design. Sample was chosen in the endemic area of dengue disease (DBD).Sampling design was a separate sample pretest-posttest control group design. Experimental design was a 2x3factorial design. Respondents were totally 90 housewives, divided into six groups. Research result was: (1)effectiveness of printed media can be increased toward phisical media usage; (2) increasing knowledge was veryeffective toward media combination; (3) folder combined with Zodia plant was more effective to increase communityknowledge; Community knowledge was emphasis on utilizing Zodia plant to prevent mosquito as an agent of denguedisease; (4) several characteristic factors were increase community knowledge effectively, (5) innovation factorswere also effectively increase community knowledge. It was concluded that folder media combined with Zodia wasthe most effective media to deliver a message of Zodia plant to increase community knowledge.

Downloads

Download data is not yet available.

Metrics

Metrics Loading ...

Author Biographies

L. Marlina
Puslitbang Perkebunan-Badan litbang Pertanian Deptan, Jl. Tentara Pelajar No. 1 Bogor Jawa Barat 16161Telp : 0251-313083 Fax : 336194
A. Saleh
Mayor Komunikasi Pembangunan, GedungDepartemen KPM IPB Wing 1 Level 5, Jalan Kamper Kampus IPB Darmaga, Telp. 0251-8420252, Fax. 0251-8627797
R.W.E. Lumintang
Mayor Komunikasi Pembangunan, GedungDepartemen KPM IPB Wing 1 Level 5, Jalan Kamper Kampus IPB Darmaga, Telp. 0251-8420252, Fax. 0251-8627797
How to Cite
Marlina, L., Saleh, A., & Lumintang, R. (1). Perbandingan Efektivitas Media Cetak (Folder dan Poster-Kalender) dan Penyajian Tanaman Zodia terhadap Peningkatan Pengetahuan Masyarakat. Jurnal Komunikasi Pembangunan, 7(2). https://doi.org/10.46937/720095684
Section
Articles

Most read articles by the same author(s)

1 2 > >>